Privacy policy


The party responsible for data processing is:
Yasar Can Özkan
cfab
Am Seestern 18
40547 Düsseldorf

Contact: The fastest way we can help you is if you contact us via the inbox on our website.
We appreciate your interest in our online shop. Protecting your privacy is very important to us. Below we provide detailed information about the handling of your data.

1. Access Data and Hosting

You can visit our websites without providing any personal information. Each time a website is called up, the web server merely automatically stores a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of the call-up, the amount of data transferred and the requesting provider (access data) and documents the call-up. This access data is evaluated exclusively for the purpose of ensuring the trouble-free operation of the site and improving our offer. This serves to protect our legitimate interests in a correct presentation of our offer, which predominate in the context of a balancing of interests, in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR. All access data is deleted no later than seven days after the end of your visit to the site.

2. Data Processing for Contract Execution and Contacting

2.1 Data processing for contract execution
For the purpose of contract execution (including inquiries about and processing of any existing warranty and performance disruption claims as well as any statutory update obligations) in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR, we collect personal data if you voluntarily provide this to us as part of your order. Mandatory fields are marked as such, as in these cases we absolutely require the data for contract execution and cannot send the order without it. Which data is collected can be seen from the respective input forms.

Further information on the processing of your data, in particular on the transfer to our service providers for the purpose of order, payment and shipping processing, can be found in the following sections of this privacy policy. After complete execution of the contract, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law in accordance with Art. 6 Para. 1 S. 1 lit. c GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

2.2 Customer account
Insofar as you have given your consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR by choosing to open a customer account, we use your data for the purpose of opening a customer account and for storing your data for further future orders on our website. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in the customer account. After deletion of your customer account, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

2.3 Contacting
In the context of customer communication, we collect personal data to process your inquiries in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR if you voluntarily provide this to us when contacting us (e.g. via contact form or e-mail). Mandatory fields are marked as such, as in these cases we absolutely require the data to process your contact. Which data is collected can be seen from the respective input forms. After complete processing of your inquiry, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

3. Data Processing for the Purpose of Shipping

For the fulfillment of the contract in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR, we pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.

Data transfer to shipping service providers for the purpose of shipping notification

If you have given us your express consent for this during or after your order, we will pass on your e-mail address to the selected shipping service provider on the basis of this in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, so that they can contact you before delivery for the purpose of delivery notification or coordination.
The consent can be revoked at any time by sending a message to the contact option described in this privacy policy or directly to the shipping service provider at the contact address listed below. After revocation, we will delete your data provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

General Logistics Systems Germany GmbH & Co. OHG
GLS Germany-Straße 1 - 7
DE-36286 Neuenstein
Germany

United Parcel Service Deutschland S.à r.l. & Co. OHG
Görlitzer Straße 1
41460 Neuss
Germany

Hermes Germany GmbH
Essener Straße 89
D-22419 Hamburg
Germany

DHL Paket GmbH
Sträßchensweg 10
53113 Bonn
Germany

DPD Deutschland GmbH
Wailandtstraße 1
63741 Aschaffenburg
Germany

4. Data Processing for Payment Processing

When processing payments in our online shop, we work with these partners: technical service providers, credit institutions, payment service providers.

4.1 Data processing for transaction processing
Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers, who work for us as part of order processing, or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary for processing the payment. This serves the fulfillment of the contract in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g. on their own website or via a technical integration in the ordering process. In this respect, the privacy policy of the respective payment service provider applies.
If you have any questions about our partners for payment processing and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

4.2 Data processing for the purpose of fraud prevention and optimization of our payment processes
If necessary, we provide our service providers with further data, which they use together with the data necessary for processing the payment as our processors for the purpose of fraud prevention and optimization of our payment processes (e.g. invoicing, processing of contested payments, accounting support). This serves to protect our legitimate interests in our protection against fraud and in efficient payment management, which predominate in the context of a balancing of interests, in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR.

5. Advertising via E-mail

5.1 Email newsletter with registration, newsletter tracking with separate consent
If you register for our newsletter, we use the data required for this or separately provided by you to regularly send you our email newsletter based on your consent in accordance with Art. 6 Para. 1 Sentence 1 lit. a GDPR. You can unsubscribe from the newsletter at any time, either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 Para. 1 Sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

If you have also given us your consent in accordance with Art. 6 Para. 1 Sentence 1 lit. a GDPR to analyze our newsletters, we will also analyze your interaction with our newsletter by measuring, storing, and evaluating opening rates and click rates for the purpose of designing future newsletter campaigns ("newsletter tracking").

For this evaluation, the emails sent contain single-pixel technologies (e.g., so-called web beacons, tracking pixels) that are stored on our website. For the evaluations, we link the following "newsletter data" in particular

  • the page from which the page was requested (so-called referrer URL),
  • the date and time of the call,
  • the description of the type of web browser used,
  • the IP address of the requesting computer,
  • the email address,
  • the date and time of registration and confirmation


and the single-pixel technologies with your email address or your IP address and, if applicable, an individual ID. Links contained in the newsletter may also contain this ID.

Unsubscribing from newsletter tracking is possible at any time and can be done either by sending a message to the contact option described or via a link provided for this purpose in the newsletter.

The information is stored for as long as you have subscribed to the newsletter.

5.2 Newsletter dispatch
The newsletter and the newsletter tracking described above may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

Our service providers are located and/or use servers in the following countries for which the European Commission has determined an adequate level of data protection by decision: United Kingdom.

Our service providers are located and/or use servers in these countries: USA, Australia. There is no adequacy decision by the European Commission for this country/these countries. Our cooperation with them is based on these guarantees: Standard Data Protection Clauses of the European Commission.

 

6. Cookies and other technologies

6.1 General information
In order to make the visit to our website attractive and to enable the use of certain functions, we use technologies including so-called cookies on various pages. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e., after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognize your browser on your next visit (persistent cookies).

Protection of privacy on end devices
When using our online offer, we use strictly necessary technologies to be able to provide the telemedia service explicitly requested. The storage of information in your end device or access to information already stored in your end device does not require consent in this respect.

For functions that are not strictly necessary, the storage of information in your end device or access to information already stored in your end device requires your consent. We point out that if consent is not granted, parts of the website may not be fully usable. Any consent you may have given remains in effect until you adjust or reset the respective settings in your end device.

Any downstream data processing by cookies and other technologies
We use such technologies that are strictly necessary for the use of certain functions of our website (e.g., shopping cart function). These technologies collect and process IP address, time of visit, device and browser information, and information about your use of our website (e.g., information on the contents of the shopping cart). This serves the overriding legitimate interests in an optimized presentation of our offer in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR as part of a balancing of interests.

In addition, we use technologies to fulfill the legal obligations to which we are subject (e.g., to be able to prove consent to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy. We may also use technologies that are not individually listed in this privacy policy. More detailed information on these technologies, including the respective legal basis for data processing, can be found on the Usercentrics platform. You can access this by clicking on the fingerprint button in the bottom right or left corner of the page.

The cookie settings for your browser can be found at the following links: The cookie settings for your browser can be found at the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

Insofar as you have consented to the use of technologies in accordance with Art. 6 Para. 1 Sentence 1 lit. a GDPR, you can revoke your consent at any time by sending a message to the contact option described in the privacy policy. Alternatively, you can click on the fingerprint button in the bottom right or left corner of the page. If cookies are not accepted, the functionality of our website may be limited.

6.2 Use of Usercentrics Consent Management Platform to manage consents

On our website, we use the Usercentrics Consent Management Platform ("Usercentrics") to inform you about the cookies and other technologies we use on our website and to obtain, manage, and document your consent, which may be required by law, for the processing of your personal data by these technologies. This is required in accordance with Art. 6 Para. 1 Sentence 1 lit. c GDPR to fulfill our legal obligation in accordance with Art. 7 Para. 1 GDPR to be able to prove your consent to the processing of your personal data, to which we are subject. Usercentrics is a service provided by Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Germany, which processes your data on our behalf. When you visit our website, the Usercentrics web server stores a so-called server log file, which also contains your anonymized IP address, date and time of the visit, device and browser information, and information about your consent behavior. Your data will be deleted after three years, unless you have expressly consented to further use of your data in accordance with Art. 6 Para. 1 Sentence 1 lit. a GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

7. Use of cookies and other technologies

Insofar as you have given your consent to this in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, we use the following cookies and other third-party technologies on our website. Once the purpose has been fulfilled and we have finished using the respective technology, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on your options for revocation can be found in the section "Cookies and other technologies". Further information, including the basis of our cooperation with the individual providers, can be found under the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please use the contact options described in this privacy policy.

7.1 Use of Adobe services
We use the technologies of Adobe Systems, Software Ireland Limited, Ireland, 4–6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland ("Adobe") described below. The information automatically collected by Adobe technologies about your use of our website is generally transmitted to a server of Adobe, Inc., 345 Park Avenue San Jose, CA 95110-2704, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation is based on standard data protection clauses of the European Commission. If your IP address is collected via Adobe technologies, it will be shortened or completely replaced by a generic IP address by activating the appropriate settings before being stored on Adobe's servers.

Adobe Analytics
For the purpose of website analysis, Adobe Analytics automatically collects and stores data (IP address, time of visit, device and browser information as well as information on your use of our website), from which usage profiles are created using pseudonyms. Cookies and tags in page elements can be used for this purpose. If your IP address is collected via Adobe technologies, it will be shortened or completely replaced by a generic IP address by activating the appropriate settings before being stored on Adobe's servers. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without express consent to be given separately. Adobe acts on our behalf.

7.2 Use of Google services
We use the technologies of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google") described below. The information automatically collected by Google technologies about your use of our website is generally transmitted to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. If your IP address is collected via Google technologies, it will be shortened by activating IP anonymization before being stored on Google's servers. Only in exceptional cases will the full IP address be transmitted to a Google server and shortened there. Unless otherwise stated for the individual technologies, data processing is carried out on the basis of an agreement concluded between joint controllers for the respective technology in accordance with Art. 26 GDPR. Further information about data processing by Google can be found in the Google Privacy Policy

Google Analytics
For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information as well as information on your use of our website), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. Your IP address will generally not be merged with other Google data. Data processing is carried out on the basis of a data processing agreement with Google.

For the purpose of optimized marketing of our website, we have activated the data sharing settings for "Google products and services". This allows Google to access the data collected and processed by Google Analytics and subsequently use it to improve Google services. Data sharing with Google within the framework of these data sharing settings takes place on the basis of an additional agreement between controllers. We have no influence on the subsequent data processing by Google.

We also use the Google Analytics extension function Google Optimize to create and perform tests.

For the purpose of optimized marketing of our website, we use the so-called User ID function. With the help of this function, we can assign a unique, permanent ID to your interaction data from one or more sessions on our online presence and thus analyze your user behavior across devices and sessions.

For web analysis, the Google Analytics extension function Google Signals enables so-called "cross-device tracking". Insofar as your internet-enabled devices are linked to your Google account and you have activated the "personalized advertising" setting in your Google account, Google can create reports on your usage behavior (in particular cross-device user numbers), even if you change your end device. We do not process personal data in this respect; we only receive statistics created on the basis of Google Signals.

For web analysis and advertising purposes, the Google Analytics extension function, the so-called DoubleClick cookie, enables your browser to be recognized when you visit other websites. Google will use this information to compile reports on website activity and to provide other services related to website usage.

Google AdSense
Our website markets space for third-party advertisements via Google AdSense. These advertisements are displayed to you at various points on this website. The so-called DoubleClick cookie enables the display of interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information as well as information on your use of our website) and the automatic assignment of a pseudonymous UserID, with the help of which interests are determined based on visits to this and other websites.

Google Ads
For advertising purposes in Google search results and on third-party websites, the so-called Google Remarketing cookie is set, which automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information as well as information about your use of our website) and by means of a pseudonymous cookie ID and based on the pages you have visited. Further data processing only takes place if you have activated the "personalized advertising" setting in your Google account. If you are logged in to Google while visiting our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing.

For website analysis and event tracking, we use Google Ads Conversion Tracking to measure your subsequent usage behavior if you reached our website via a Google Ads advertisement. For this purpose, cookies can be used and data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us, such as visiting a website or signing up for a newsletter) can be collected, from which usage profiles are created using pseudonyms.

Google Maps
For the visual presentation of geographical information, Google Maps collects data about your use of the Maps functions, in particular the IP address and location data, transmits it to Google and it is subsequently processed by Google. We have no influence on this subsequent data processing.

Google reCAPTCHA
For the purpose of protection against misuse of our web forms and against spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information as well as information about your use of our website) and carries out an analysis of your use of our website by means of a so-called JavaScript and cookies. In addition, other cookies stored in your browser by Google services are evaluated. Personal data from the input fields of the respective form is not read or stored.

Google Tag Manager
Through the Google Tag Manager, we can manage various codes and services on our website. When implementing the individual tags, Google may also process personal data (e.g. IP address, online identifiers (including cookies)). Data processing is carried out on the basis of an agreement on order processing by Google.

By using the Google Tag Manager, an integration of various services/technologies can be achieved.
If you do not wish to use individual tracking services and have therefore deactivated them, the deactivation remains in place for all affected tracking tags that are integrated by the Google Tag Manager.

YouTube Video Plugin
To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin in the enhanced data protection mode we use, transmitted to Google and subsequently processed by Google, only if you play a video.

7.3 Use of Facebook services

Use of Facebook Pixel
We use the Facebook Pixel as part of the technologies of Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Facebook (by Meta)" or "Meta Platforms Ireland") described below. With the Facebook Pixel, data (IP address, time of visit, device and browser information as well as information about your use of our website based on events specified by us, such as visiting a website or signing up for a newsletter) is automatically collected and stored, from which usage profiles are created using pseudonyms. As part of the so-called extended data matching, information is also collected and stored in hashed form for matching purposes, with which individuals can be identified (e.g. names, email addresses and telephone numbers). For this purpose, a cookie is automatically set by the Facebook Pixel when you visit our website, which automatically enables your browser to be recognized when you visit other websites by means of a pseudonymous cookie ID. Facebook (by Meta) will combine this information with other data from your Facebook account and use it to compile reports on website activities and to provide other services associated with website use, in particular personalized and group-based advertising. The information automatically collected by Facebook (by Meta) technologies about your use of our website is usually transmitted to a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA and stored there. There is no adequacy decision by the European Commission for the USA. Insofar as the data transfer to the USA falls within our responsibility, our cooperation is based on standard data protection clauses of the European Commission. Further information about data processing by Facebook can be found in the privacy policy of Facebook (by Meta).

Facebook Analytics
As part of the Facebook Business Tools, statistics about visitor activities on our website are created from the data collected with the Facebook Pixel about your use of our website. Data processing is carried out on the basis of an agreement on order processing by Facebook (by Meta). Your analysis serves the optimal presentation and marketing of our website.

Facebook Ads (Ads Manager)
Via Facebook Ads, we advertise this website on Facebook (by Meta) and on other platforms. We determine the parameters of the respective advertising campaign. Facebook (by Meta) is responsible for the exact implementation, in particular the decision on the placement of the ads for individual users. Unless otherwise stated for the individual technologies, data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR. The joint responsibility is limited to the collection of data and its transmission to Meta Platforms Ireland. The subsequent data processing by Meta Platforms Ireland is not covered by this.

Based on the statistics about visitor activities on our website created via Facebook Pixel, we operate group-based advertising on Facebook (by Meta) via Facebook Custom Audience by determining the characteristics of the respective target group. As part of the extended data matching (see above) that takes place to determine the respective target group, Facebook (by Meta) acts as our processor.

Based on the pseudonymous cookie ID set by the Facebook Pixel and the data collected about your usage behavior on our website, we operate personalized Remarketing advertising via Facebook Pixel.

Via Facebook Pixel Conversions, we measure your subsequent usage behavior for web analysis and event tracking purposes if you reached our website via an advertisement from Facebook Ads. Data processing is carried out on the basis of an agreement on order processing by Facebook (by Meta).

7.4 Other providers of web analysis and online marketing services

Use of etracker for web analysis
For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information on your use of our website) is automatically collected and stored using technologies from etracker GmbH, Erste Brunnenstraße 1, 20459 Hamburg, Germany ("etracker"), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. etracker acts on our behalf.

Use of econda for web analysis
For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information on your use of our website) is automatically collected and stored using technologies from econda  GmbH, Zimmerstr. 6, 76137 Karlsruhe, Germany, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. econda acts on our behalf.

Use of Mapp Intelligence for web analysis
For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information on your use of our website) is automatically collected and stored using Mapp Intelligence, a technology from Webtrekk GmbH, Robert-Koch-Platz 4, 10115 Berlin, Germany and Mapp Digital Germany GmbH, c/o Webtrekk GmbH (both together "Mapp"), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. Mapp acts on our behalf. The information automatically collected by Mapp Intelligence about your use of our website may be processed by Mapp Digital US, LLC, 9276 Scranton Rd., Suite 500, San Diego, CA 92121, USA. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.

Use of Matomo as a software solution for web analysis
For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information on your use of our website) is automatically collected and stored using the Matomo software from InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. Data processing by Matomo takes place on our servers.

Use of Matomo as a cloud solution for web analysis
For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information on your use of our website) is automatically collected and stored using the Matomo software from InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. Matomo acts on our behalf. The European Commission has determined an adequate level of data protection for New Zealand by decision.

Use of Hotjar for web analysis
For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information on your use of our website) is automatically collected and stored using technologies from Hotjar  Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 3155, Malta ("Hotjar"), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. Hotjar acts on our behalf.

Use of Pinterest Tag for web analysis and advertising purposes
For web analysis and advertising purposes on Pinterest and on third-party websites, when you visit our website, technologies from Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest") automatically enable interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as visiting a website or newsletter registration) and by means of a pseudonymous cookie ID and based on the pages you visit. Usage profiles are created from the collected data using pseudonyms. Pinterest will merge this information with other data from your Pinterest account and use it to compile reports on website activities and to provide other services associated with website use. We have no influence on the data processing by Pinterest and only receive statistics created on the basis of the Pinterest Tag. This allows us to measure your subsequent usage behavior for website analysis and event tracking purposes if you reached our website via an advertisement from Pinterest. The information automatically collected by Pinterest is usually transmitted to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR.

Use of AB Tasty for web analysis
For the purpose of website analysis and the performance of A/B tests, data (IP address, time of visit, device and browser information as well as information on your use of our website) is collected and stored using technologies from AB Tasty GmbH, Richmodstraße 6, 50667 Cologne ("AB Tasty"), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. AB Tasty acts on our behalf.

Use of Optimizely for web analysis
For the purpose of website analysis and the performance of A/B tests, data (IP address, time of visit, device and browser information as well as information on your use of our website) is collected and stored using technologies from Optimizely GmbH, Christophstraße 15-17, 50670 Cologne ("Optimizely"), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. The information automatically collected by Optimizely about your use of our website is usually transmitted to a server of Optimizely, Inc. 631 Howard Street, Suite 100 San Francisco, CA 94105, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR.

Use of Wix Statistics for web analysis
For the purpose of website analysis, data (IP address, time of visit, device and browser information, location information as well as information on your use of our website) is automatically collected and stored using technologies from Wix Ldt., 40 Namal Tel Aviv St., Tel Aviv 6350671, Israel ("Wix"), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. Wix acts on our behalf. Wix uses servers in Israel. The European Commission has determined an adequate level of data protection for Israel by decision. In addition, Wix uses servers in the USA, South Korea and Taiwan as well as in other countries outside the EU and the EEA for which there is no adequacy decision by the European Commission. Our cooperation with Wix is based on standard data protection clauses of the European Commission.

Use of Visitor Analytics for web analysis
We use so-called fingerprint technology to achieve the above-mentioned purposes. For this purpose, technical features of your device or internet browser are evaluated in order to enable a reliable analysis. The pseudonymized usage profiles will not be merged with personal data about the bearer of the pseudonym without separate, express consent. Visitor Analytics acts on our behalf within the framework of order processing. With the help of the Visitor Recording tool from Visitor Analytics, statistics can be created as part of visitor recordings about where you scrolled and what you clicked on the website. This function helps us to make the website more user-friendly and to be able to fix technical errors.

Use of Vimeo Video Plugin for the integration of third-party content
For the integration of third-party content, data (IP address, time of visit, device and browser information) is collected via the video plugin from Vimeo  LLC, 555 West 18th Street, New York 10011, USA ("Vimeo"), transmitted to Vimeo and subsequently processed by Vimeo. Data processing is carried out on the basis of an agreement between joint controllers in accordance with Art. 26 GDPR. Google Analytics is automatically integrated into the Vimeo video plugin. For the purpose of website analysis, data (IP address, time of visit, device and browser information as well as information on your use of our website) is automatically collected and stored with Google Analytics, from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. Google Analytics is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our website is usually transmitted to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. Your IP address will be shortened by activating IP anonymization before being stored on Google's servers. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. We have no influence on or access to the data processing by Vimeo, including the settings and results of Google Analytics. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.

Jimdo Tracking
We use the tracking and analysis tool from Jimdo GmbH, Stresemannstrasse 375, 22761 Hamburg, Germany. In accordance with Art. 6 Para. 1 S. 1 lit. f GDPR, this serves to safeguard our legitimate interests within the framework of a balancing of interests, namely the purposes of a statistical evaluation of your user behavior on our website and ensuring a demand-oriented, user-friendly design and continuous optimization of our offers. No cookies are used for Jimdo tracking. Your data (IP address, time of visit, device and browser information) is automatically collected, merged and processed for the purposes described using pseudonymized usage profiles. Your data is shortened, stored as a hash value and additionally encrypted by a random value that changes every 24 hours. This prevents any conclusions being drawn about the identity of individual users. No further merging of the data takes place.

8. Social Media

8.1 Social Plugins from Facebook (by Meta), Twitter, Instagram (by Meta), Pinterest, Xing, Addthis, Whatsapp Social buttons from social networks are used on our website. These are only integrated into the page as HTML links, so that no connection is established with the servers of the respective provider when our website is called up. If you click on one of the buttons, the website of the respective social network opens in a new window of your browser. There you can, for example, press the Like or Share button. 8.2 Our online presence on Facebook (by Meta), Twitter, Instagram (by Meta), Youtube, Pinterest, LinkedIn, Xing Insofar as you have given your consent to the respective social media operator in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR, your data will be automatically collected and stored for market research and advertising purposes when you visit our online presences on the social media mentioned above, from which usage profiles are created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are usually used for this purpose. For detailed information on the processing and use of data by the respective social media operator, as well as a contact option and your rights in this regard and setting options for protecting your privacy, please refer to the providers' privacy policies linked below. Should you still need help in this regard, you can contact us. Facebook (by Meta) is an offer from Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is usually transmitted to a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Data processing in the context of visiting a Facebook (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here.
Twitter  is an offer from Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland ("Twitter"). The information automatically collected by Twitter about your use of our online presence on Twitter is usually transmitted to a server of Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Instagram (by Meta) is an offer from Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Meta Platforms Ireland"). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is usually transmitted to a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. Data processing in the context of visiting an Instagram (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here.
YouTube is an offer from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is usually transmitted to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.
Pinterest is an offer from Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"). The information automatically collected by Pinterest about your use of our online presence on Pinterest is usually transmitted to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.
LinkedIn is an offer from LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland ("LinkedIn"). The information automatically collected by LinkedIn about your use of our online presence on LinkedIn is usually transmitted to a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA and stored there. There is no adequacy decision by the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission.
Xing is an offer from New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.

9. Contact Options and Your Rights

9.1 Your Rights
As a data subject, you have the following rights:

  • pursuant to Art. 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
  • pursuant to Art. 16 GDPR, the right to request the immediate correction of incorrect or completion of your personal data stored by us;
  • pursuant to Art. 17 GDPR, the right to request the deletion of your personal data stored by us, unless further processing is required
    • to exercise the right to freedom of expression and information;
    • to fulfill a legal obligation;
    • for reasons of public interest or
    • for the assertion, exercise or defense of legal claims;
  • pursuant to Art. 18 GDPR, the right to request the restriction of the processing of your personal data, insofar as
    • the accuracy of the data is disputed by you;
    • the processing is unlawful, but you refuse its deletion;
    • we no longer need the data, but you need it to assert, exercise or defend legal claims or
    • you have lodged an objection to the processing pursuant to Art. 21 GDPR;
  • pursuant to Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request the transfer to another controller;
  • pursuant to Art. 77 GDPR, the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority of your usual place of residence or work or our company headquarters for this purpose.


Right to Object

Insofar as we process personal data as explained above to protect our legitimate interests that prevail in the context of a balancing of interests, you can object to this processing with effect for the future. If the processing is for direct marketing purposes, you can exercise this right at any time as described above. Insofar as the processing is for other purposes, you only have a right to object if there are reasons arising from your particular situation.

After exercising your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing that outweigh your interests, rights and freedoms, or if the processing serves the assertion, exercise or defense of legal claims.

This does not apply if the processing is for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.


9.2 Contact Options
If you have any questions about the collection, processing or use of your personal data, for information, correction, restriction or deletion of data as well as revocation of granted consent or objection to a specific use of data, please contact us directly using the contact details in our legal notice. Privacy policy created with the Trusted Shops legal copywriter